Strengthen people
A clear introduction supports more independent and safer use of AI.
For organisations that want to support AI literacy and digital inclusion
A ready-to-use AI starter kit to share.
Support AI literacy where questions arise. People learn how to use AI usefully, protect confidential details and check important claims. This can reduce unchecked content, avoidable questions and rework in advice and communication.
Partner campaign with 500 flyers and digital follow-up from €2,500 excluding VAT.
Clear and multilingualPrint and digital follow-up
In your organisation’s brandLogo, main colour and contact route
Available digitally for 24 monthsQR destination and technical operation
Better prepared people. Safer AI use. Less avoidable rework.
Many people use AI before advice, applications, requests or important decisions. The campaign teaches clear checking steps and a safe start without replacing professional advice.
Prepare advice
Questions and drafts can be brought into conversations in a more structured way.
Spot errors earlier
Unsupported claims, unsuitable sources and confidential details are more likely to be noticed.
Relieve staff
Recurring basics need less repeated explanation.
Digital inclusion that works in everyday life
AI literacy should not depend on education, language, income or technical experience. The campaign combines clear printed material with digital follow-up for different ways of accessing information.
- A flyer with key guidance without a smartphone
- Plain and everyday language where available
- Several planned language versions
- Resizable text and read-aloud support
- Clear navigation without registration or a compulsory learning sequence
A campaign that can be shared in everyday situations
The flyer is a stand-alone entry point. The QR code leads to a mobile follow-up with language versions and further explanation. Content, branding and distribution materials are prepared centrally.
Print as an entry point
500 flyers make the key guidance accessible without registration or a smartphone.
QR code for follow-up
A controllable destination connects print with a mobile and multilingual follow-up.
Centrally maintained content
Editorially maintained foundations can be updated without reprinting flyers.
Core offer
Works on its own · without videos
AI Start partner campaign
€2,500 excluding VAT
€2,975 including 19% VAT
The complete AI Start campaign without videos for one organisation, one use case and one clear distribution route.
- 500 printed flyers
- Multilingual follow-up
- 24 months of operation
What the partner campaign includes
- Branded standard flyer with logo, main colour and contact route
- One print-ready language version and 500 printed copies
- Up to four already available digital language versions
- QR code, mobile follow-up and compact staff guide
- Distribution template, newsletter or appointment-confirmation text and three social-media text templates
- One correction and approval round
- 24 months of technical operation and a compact 90-day review where data protection has been agreed
Typical project scopes
All prices exclude VAT unless stated otherwise.
AI Start partner campaign without videos€2,500
AI Start with video upgradefrom €7,400
With individual design€3,400
With a specialist modulefrom €4,500
With a specialist module and video upgradefrom €9,400
White-label or association solutionfrom €15,000
Extensions for the use case
Individual design
€900 one-off
Stronger brand and design adaptation, individual image selection, selected text changes and one further approval round.
DiscussFurther print language
from €350 plus printing
Requires an already approved digital language version.
DiscussNew language version
from €750
Translation or language adaptation, editorial review, text direction and digital integration.
DiscussSpecialist module with client content
from €2,000
Six to eight sector-specific examples based on professionally approved source content.
DiscussSpecialist module with research
€3,500 to €6,000
Research, sources, expert review, quality assurance and print and digital integration.
DiscussTechnical operation from year three
€500 annually
Hosting, maintenance, QR destinations and a stable fallback destination for expired partner campaigns.
DiscussEditorial maintenance
€1,200 to €2,400 annually
Technical operation, content review, agreed change scope and annual review.
DiscussWhite label
from €15,000
Own brand and domain, several landing pages, languages, modules, approvals and introduction.
DiscussFor larger association solutions, setup and introduction are typically €24,000 to €45,000, with annual operation of €4,900 to €15,000 depending on scope.
Premium upgrade
AI Start video upgrade
The base campaign works fully without videos. The video upgrade adds carefully produced clay-character clips for topics that benefit from particularly visual and memorable communication.
+ €4,900 excluding VAT
AI Start with video from €7,400 excluding VAT
Further language version €900 to €1,500. New individual animation from €1,500. Tailored process package from €9,800. Paid media, broadcast and sublicensing are agreed separately.
Discuss the video upgrade
- Support conversations clearly
- Structure learning together
- Check important claims
- Ten standardised clips, each 30 to 45 seconds long
- One language version with subtitles
- Partner branding in portrait and landscape formats
- Use on owned digital channels, at events and in waiting areas during the contract period
- One script and design approval plus one consolidated technical correction round
Reach depends on a good distribution route
The campaign does not promise view counts. It provides a structured package for personal handover and existing channels.
- 500 flyers and guidance for personal handover
- Distribution plan, newsletter copy, appointment confirmation and three social-media texts
- Short press copy, QR code and shareable direct link
- Use in advice, waiting areas, events, training, libraries, adult education, member communication and local press
Clarify the next step after around 90 days
The compact review considers distribution, locations and feedback. Usage data such as QR views, language choice or read-aloud use are only collected when measurement and data protection are agreed in the partner project.
Editorially maintained and transparently updated
- Content versions receive a version number and update date
- Key claims are checked against suitable sources
- Language versions are approved individually
- Sensitive content receives expert approval where needed
- Changes are documented
- No legal, medical or social advice. AI answers remain suggestions that need checking.
Suitable where questions arise
Frequently asked questions
How many languages are included?
The AI Start partner campaign includes one print language and up to four already available digital language versions. Further languages are planned per project with content, review, writing direction and read-aloud support.
What happens after 24 months?
Technical operation can be extended. Without extension, a partner QR code is redirected to a neutral public foundation.
Can we reprint the flyer?
The print process and usage rights are defined clearly in the offer. Further print runs are quoted separately.
Is the 90-day review included?
A compact review is included. Usage data are only included if the agreed privacy-preserving measurement approach has been implemented.
What is the difference between AI Start and the video upgrade?
AI Start is the complete print-and-digital campaign. The video upgrade adds ten clay-character clips, subtitles, partner branding and portrait and landscape formats.
Can funding be checked?
Yes. The first conversation includes a free initial fit check. Individual programmes, eligibility and approval are decided by the respective funding bodies. Detailed review and application support are agreed based on effort.
Does the campaign support Article 4 of the EU AI Act?
The campaign supports general AI literacy. People who use AI on behalf of an organisation still need separate, context-specific qualification.
Are the contents legally or professionally binding?
No. They provide orientation and checking steps. Professional decisions remain with the responsible people.
Is the solution fully accessible?
The solution is designed for good accessibility. A formal claim of full accessibility will only be made after an independent assessment.
Discuss AI Start
Briefly describe your use case. We normally respond personally within two working days.